The Magic of Pixar !

Pixar has been one the most creative company so far and when you think about the companies that have been holding on during the crisis, there are not many : Nintendo, Apple, Pixar and some others. What do they have in common ? Technology oriented towards our use and leisure not technology towards making money. I guess technology oriented towards our use makes money but you can't make the shortcut so fast. You have to find the idea first ...